Jay Z - 99 Problems

• There is a large number of cuts which could represent the fact that he has '99 problems' - there is so much going on in his life (lyrics and visuals matching)
• The lack of Scopophilia, considering it is a hip hop song, reinforces the idea of women not being a 'problem' for Jay Z
• The man Crunching up the heart represents how love/women are unimportant

• Though there is a close up of the $ chain, there is not all that much again considering it is a typical convention of this genre. That could be to show that he has problems, such as being from the poorer more gangster parts of America
• The visuals of police and what is being said link with lyrics
• The word 'bitch' is said just as a dog shows up, then there is a cut to a shot of women dancing, perhaps to be offensive to women.
• rapping about being 'papped' by the paparazzi as the visuals show police record pictures being taken - that was their claim to fame

• hip hop genre shows a typical 'thug life' graffiti, police, criminality, derogatory treatment of women - women in bikinis - illegal dog fighting, prison, fences, setting - Brooklyn - run down, basketball courts, balaclavas, shooting, street dancing

• Record shop repeated throughout - old school - keeping it real - representing him as having musical integrity 

• Black and white is quite ghetto like. 
• black and white could also be seen as opposing old romantic new york films
• race tensions - police are all white (portrayed as the bad people)
• exit signs crop up throughout - occurring motif